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mr just another edublogs site search menu main menu skip to primary content skip to secondary content home sample page seo guide for business and e-commerce sites in 2017 posted on august 28, 2017 by magebaytn reply whether you’re running a blog , a business website or an online shop , in 2017 you can’t do without a solid seo strategy. how do you bring more traffic to your internet site ? 80% of website traffic is generated via search engines , so it’s time you considered investing into a solid seo campaign. before you begin considering seo, there’s something that sites , business and ecommerce websites need – great design. regardless of how apt you are in search engine optimization , nobody likes unsightly and old-fashioned websites. luckily , there are many web design template providers to select from . resources like from templatemonster offer a huge selection of web themes for any cms and ecommerce engines . user-friendly systems like wordpress cms are universal tools you can run any kind of tasks on. it’s amazing that wordpress business topics can be customized to become a personal blog or an web store . the ultimate goal of any website owner is to make an online source of information stand out one of the rivals . seo specialists accomplish that target by getting a website into the top 10 10 of the search engine . or making it the 1st position on google’s serp. this seo guide is focused on the tips and tricks of so that it is to the top of google search rankings in 2017. seo for bloggers in 2017 keyword selection first, let’s talk about the seo for bloggers to understand the fields where effort should be made. even though proper keyword research is important for any website to be found online, the sphere of blogging may seem a bit more demanding. for a blogger it is wise to go after long-tail keywords because these are low competition phrases, providing the web users with the most precise search results. body keywords consisting of 2-3 words have lower search volumes (approximately 2,000 monthly searches) and can also be used for optimization purposes. keyword placement once you’ve figured out targeted keywords, you need to think about keyword placement. make sure that keywords are present in: post title, meta description, permalink, h1 tag, image alt text. avoid keyword abuse, keeping the keyword density rate to a 2.5% density per blog post. to win the battle for better rankings, use lsi keywords essentially related to the terms you are searching for. latent semantic indexing (lsi) uses search patterns and user behavior, to help search engines understand how one keyword search is linked to another. in general using lsi keywords is capable of boosting the pagerank of a blog post. blog post title catchy titles act as clickbait urging a user to visit the needed web page. keep in mind, a blog post title is the first step to find out if your content is relevant for both search engines and web users. which is why make sure to include your targeted keyword within the first 65 characters of a headline. it has been observed that headlines 8–12 words long get the most social shares. also, try to make a title more relatable and visual using alliterations, or puns, if relevant. quality backlinks backlinks are still a huge ranking factor in 2017. the number and quality of backlinks to your website help google search bots estimate the value and relevance of an online resource. link-building can be a path of trial and error at times, yet there are plenty of strategies to get backlinks for a resource. here are some of the most used ones: guest posting (publishing articles with backlinks to your site on somebody else’s blog) comments on popular blog posts forums and message boards links exchange press releases social media shares guest posting one of the most reliable link-building strategies is guest-posting for sure. whenever you’re engaged in link building it’s important to make sure that your content should be relevant to the link anchor text. it’s better if anchor text contains one of your targeted keywords instead of phrases like ‘click here’ or ‘read more’. below you can see the example of an anchor text: ecommerce seo in 2017 now, let’s talk about business and seo for ecommerce in 2017. if you want your e-store to shine on the web, use the practices listed below. product pages optimization it is important to make title tags unique for every product page. for this try using unique key phrases instead of keywords. also, make sure the length of a key phrase is under 65-70 characters and that it is placed at the beginning of your title tag. in case you’ve run out of a particular product, use a permanent 301 redirect for redirecting your expired product url to a similar product page or a dynamically generated message page. failure to use this strategy, will result in traffic loss, as well as loss in ranking and link juice. category pages optimization compared to product pages, category pages bear more importance, so they need optimization to show up first in the search engine results. choose general key phrases for category pages, while more specific for product pages. this way, category pages will prevent individual product pages from competing for the same keyword. to generate incoming traffic to a specific category page and attract visitors to your sales funnel, use the following optimization steps: add your target keyword in the image alt text and file name insert keywords in your h1 tag, page description and page title seo permalinks insert lsi keywords into the content optimize for mobile since, google is indexing the mobile version of a website, if it’s available, there is a need to think about seo for mobile. such elements as contents, page speed, meta tags are now to be used to influence both desktop and mobile versions rankings. this is due to the growing popularity of mobile search over the desktop search. but how do you make an e-store more mobile-friendly from google’s point of view? first of all, get rid of software and applications hindering mobile performance of your store. ensure that the text is adapted for mobile screens, it’s clear and readable without zooming. while developing your store, size the content of your website to make sure it fits different mobile screen resolutions. make sure that the links or buttons are placed wide enough to be easily tapped by a user. use rich snippets and schema markup is there a way to let people see that your store has enough credit among the customers already in search results? it’s absolutely possible thanks to rich snippets. rich snippets raise the visibility of your goods, give more information to the web users and enormously help conversion rates. using schema markup provides the search engines with details on your products and display it in serps. rich snippets usually contain the following: reviews events software reviews goods recipes even though rich snippets are not a significant ranking factor, they can still increase the ctrs and help you raise your revenues. speaking of schema markups should for any ecommerce project, use the following: products using markup to provide the product information will allow the search engines to differentiate your product page from a blog post. also, markup for product pages will allow you to give more information about the color, size, model of goods and offer related products. pricing it is important for customers to know about the pricing range for specific goods. in this respect, schema markup supplies users with pricing of your products directly from serps, which allows for better ctr. rating and testimonials there’s nothing better for adding credibility to your services than the use of user ratings and reviews. testimonials have proven to be even more influential for closing sales than the content itself. schema markup allows including rating and reviews in serps to supply web users with more social proof.breadcrumbs for product pagesfor search engines,
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Domain Name: EDUBLOGS.ORG
Registry Domain ID: D105971691-LROR
Registrar WHOIS Server:
Registrar URL: http://www.enom.com
Updated Date: 2017-03-11T16:25:01Z
Creation Date: 2005-03-29T02:18:05Z
Registry Expiry Date: 2022-03-29T02:18:05Z
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Registrar: eNom, Inc.
Registrar IANA ID: 48
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Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID: C153078603-LROR
Registrant Name: James Farmer
Registrant Organization: Edublogs
Registrant Street: PO Box 163
Registrant City: Albert Park
Registrant State/Province: VICTORIA
Registrant Postal Code: 3206
Registrant Country: AU
Registrant Phone: +1.18889639528
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Registrant Email: james@incsub.com
Registry Admin ID: C153078603-LROR
Admin Name: James Farmer
Admin Organization: Edublogs
Admin Street: PO Box 163
Admin City: Albert Park
Admin State/Province: VICTORIA
Admin Postal Code: 3206
Admin Country: AU
Admin Phone: +1.18889639528
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Admin Fax Ext:
Admin Email: james@incsub.com
Registry Tech ID: C153078603-LROR
Tech Name: James Farmer
Tech Organization: Edublogs
Tech Street: PO Box 163
Tech City: Albert Park
Tech State/Province: VICTORIA
Tech Postal Code: 3206
Tech Country: AU
Tech Phone: +1.18889639528
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Tech Email: james@incsub.com
Name Server: HANK.NS.CLOUDFLARE.COM
Name Server: BETH.NS.CLOUDFLARE.COM
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REFERRER http://www.pir.org/
REGISTRAR Public Interest Registry
SERVERS
SERVER org.whois-servers.net
ARGS edublogs.org
PORT 43
TYPE domain
RegrInfo
DOMAIN
NAME edublogs.org
HANDLE D105971691-LROR
CREATED 2005-03-29
STATUS
clientTransferProhibited https://icann.org/epp#clientTransferProhibited
NSERVER
HANK.NS.CLOUDFLARE.COM 173.245.59.116
BETH.NS.CLOUDFLARE.COM 173.245.58.103
OWNER
HANDLE C153078603-LROR
NAME James Farmer
ORGANIZATION Edublogs
ADDRESS
STREET
PO Box 163
CITY Albert Park
STATE VICTORIA
PCODE 3206
COUNTRY AU
PHONE +1.18889639528
EMAIL james@incsub.com
ADMIN
HANDLE C153078603-LROR
NAME James Farmer
ORGANIZATION Edublogs
ADDRESS
STREET
PO Box 163
CITY Albert Park
STATE VICTORIA
PCODE 3206
COUNTRY AU
PHONE +1.18889639528
EMAIL james@incsub.com
TECH
HANDLE C153078603-LROR
NAME James Farmer
ORGANIZATION Edublogs
ADDRESS
STREET
PO Box 163
CITY Albert Park
STATE VICTORIA
PCODE 3206
COUNTRY AU
PHONE +1.18889639528
EMAIL james@incsub.com
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